Final Music video, Digipak and Magazine advert

Directed by Faye Curry, Produced by Kala Hill and Edited by Georgia Pearce

 

 

 

Myself and Georgia created the Final digipak for our album, embedded below is an image of the digipak. We used research of other pop artists digipak's that I gathered to help create our own for Little mix. We used the typical conventions such as The artist name, The album title, The song list, Pictures of the artist and bright colours. The bright colours and fun pictures represent the typical conventions you would expect to see from Little Mix. The font that we chose to use for the Artist name is quiet girly, this connotes that it is a girl band, the name is also large this shows the importance of them. For the name of the album we used a basic font and it is rather small and placed under the artist name, this is because it is not as important, however it is still one the front page as it is important for the customer to know the name of the album. For the song list we decided to use a standard font this was because we knew the font would be rather small and it needed to be legible. We carefully thought out all aspects of the digipak to ensure we created the perfect one for our music video and artist.

Myself and Faye then went on to create a Magazine advert for advertising our digipak, after Faye had researched into Little mix's previous albums, to create this we again used he research that I had gathered on existing magazine adverts for pop artists promoting their digipaks. The main point to this advert is to promote the release of our digipak, So we used a recognisable image from the digipak and a small image in the corner of the front cover of our digipak. We ensured that we included all the main aspects such as the artist name, The single name and The release date this is all the information that a consumer would need to know to purchase the single.